Privacy Policy

Last Updated: September 15, 2024

At A Lit Noël, ("We", "Us", or "Our") are committed to protecting the privacy and personal information of our website visitors and clients. This Privacy Policy outlines how we collect, use, and protect your information when you visit our website, alitnoel.com, or engage with our services. Please read this policy carefully to understand our practices regarding your personal data.

By accessing or using our website, you agree to the terms outlined in this Privacy Policy. If you do not agree with any part of this policy, please discontinue using our website.

1. Information We Collect

We collect personal and non-personal information from you when you interact with our website or use our services. This information may be collected in the following ways:

a) Personal Information:

We collect personal information that you voluntarily provide when you:

·      Request a free estimate or quote via our “Free Estimate” form.

·      Contact us through our “Contact Us” form.

·      Sign up for our newsletter or email updates.

·      Engage with our services, such as Christmas light installation and other related services.

·      Interact with our social media pages or apps (e.g., Instagram, Facebook).

·      Participate in promotions or offers via third-party platforms (e.g., Twitter Lead Generation).

The personal information we collect may include:

·      Name

·      Email address

·      Phone number

·      Mailing address (if necessary for service purposes)

·      Any additional information you provide in your communications with us (e.g., specific project details, preferences)

b) Non-Personal Information:

We automatically collect non-personal information when you interact with our website or use our services. This data helps us improve the user experience and manage the site effectively. Non-personal information may include:

·      IP address

·      Browser type and version

·      Device type (desktop, mobile, or tablet)

·      Pages visited and time spent on the site

·      Referring website or search query

·      Geolocation data (general location based on IP address)

·      Cookies and similar technologies used to track browsing behavior

·      App usage data (if you use our app via the Google Play Store or Apple's App Store)

2. How We Use Your Information

We use the information we collect for several key purposes to enhance your experience and improve our services:

a) Service-Related Use:

·      To respond to your inquiries, provide quotes, and offer services like Christmas light installation and maintenance.

·      To process service requests, confirm bookings, and manage appointments.

·      To communicate with you about updates, changes to our services, or upcoming seasonal offers.

b) Marketing and Communications:

·      If you have opted in, we may send you promotional emails about new services, special offers, or seasonal lighting tips and ideas.

·      We may send weekly blog updates via email, notifying you of new posts or helpful tips.

·      We may use information collected via Twitter Lead Generation and Facebook Apps to offer you targeted promotions and updates.

·      You can unsubscribe from our marketing emails or blog notifications at any time by following the instructions in the email or contacting us directly.

c) Website and Service Improvement:

·      To analyze and improve our website’s functionality, user experience, and content by tracking user behavior and preferences through cookies and similar technologies.

·      To gather insights from website traffic, helping us optimize the user experience and design.

d) Advertising and Affiliate Programs:

·      To display relevant advertisements through Google AdWords and Google AdSense.

·      To participate in affiliate marketing programs like Amazon Affiliates and ClickBank, which may result in earning a commission if you make a purchase through affiliate links on our website.

·      Affiliate links may track your behavior to attribute sales to our affiliate accounts.

e) Legal and Security:

·      To comply with legal obligations, regulatory requirements, or requests from law enforcement.

·      To protect our website, users, and business from unauthorized access, fraud, or misuse.

3. Sharing Your Information

We value your privacy and do not sell, rent, or trade your personal information to third parties for their own marketing purposes. However, we may share your information in the following circumstances:

a) Service Providers:

We may share your personal information with trusted third-party service providers who assist us in delivering our services. These may include:

·      Website hosting and maintenance providers.

·      Marketing partners (for advertising campaigns, email marketing, etc.).

·      Analytics services, such as Google Analytics, to track website performance and user interaction.

·      Advertising networks, such as Google AdWords and Google AdSense, for targeted advertising.

b) Affiliate Marketing Programs:

Our website participates in affiliate marketing programs, including Amazon Affiliates and ClickBank. When you click on affiliate links and make a purchase, these third-party affiliates may collect certain information to track and attribute sales.

·      Amazon Affiliates: For more information, please refer to Amazon's Privacy Notice.

·      ClickBank: For more information, please refer to ClickBank's Privacy Policy.

c) Social Media Platforms:

We may interact with you through social media platforms and apps, such as Facebook Apps and Twitter Lead Generation. These platforms may collect information based on your interaction with our content.

·      Facebook Apps: For more information, please refer to Facebook's Data Policy.

·      Twitter Lead Generation: For more information, please refer to Twitter's Privacy Policy.

d) Legal Obligations:

We may disclose your personal information if required by law, in response to a legal request, or to protect the rights, property, or safety of A Lit Noël, our customers, or others.

f) Business Transfers:

In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred as part of that transaction. We will notify you if such a transfer occurs and outline any changes to this Privacy Policy.

4. Cookies and Tracking Technologies

We use cookies and other tracking technologies (such as web beacons and pixels) to collect non-personal information about how visitors interact with our website and services. Cookies help us analyze site performance, personalize user experience, and serve targeted advertisements.

a) Types of Cookies We Use:

·      Essential Cookies: Necessary for the website to function properly.

·      Analytics and Performance Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).

·      Advertising Cookies: Used to display relevant ads to users based on their browsing behavior and preferences (e.g., Google AdWords, Google AdSense).

·      Affiliate Cookies: Track when you click on affiliate links and make purchases (e.g., Amazon Affiliates, ClickBank).

b) Cookie Management:

You can control and manage cookies through your browser settings. Most browsers allow you to delete or block cookies, but doing so may affect your experience on our website.

For more information on how these third-party services use cookies, please review their respective privacy policies.

5. Data Security

We take the security of your personal information seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, loss, or misuse. Security Measures Include:

·      Encryption of sensitive information.

·      Secure servers and firewalls.

·      Regular monitoring of our website and apps for vulnerabilities.

While we strive to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but take reasonable steps to safeguard your data.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. This includes keeping information for service delivery, compliance, and legitimate business purposes.

If you request the deletion of your personal information, we will comply unless we are required by law to retain the data for legal or regulatory purposes.

7. Your Rights and Choices

You have the right to access, correct, update, or request deletion of your personal information. You may also have the right to object to or restrict the processing of your data in certain circumstances.

To exercise any of these rights, please contact us using the details provided below.

Opting Out:

·      You can opt out of marketing communications and blog updates at any time by clicking the unsubscribe link in our emails or contacting us directly.

·      You can manage cookie preferences through your browser settings.

·      To opt out of personalized ads served by Google, visit Google's Ads Settings.

·      To opt out of interest-based advertising from Amazon, visit Amazon's Advertising Preferences.

8. Children's Privacy

Our services and website are not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If you believe that a child has provided us with their personal information, please contact us, and we will take steps to delete such information.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal obligations, or operational requirements. The updated policy will be posted on this page with a revised "effective date". We encourage you to review the policy periodically to stay informed of any updates.

10. Contact Us

If you have any questions about this Privacy Policy, or if you wish to exercise any of your rights concerning your personal information, please contact us at:

·      info@alitnoel.com